Eallin is proud to present UNICEF’s new Christmas campaign that supports the Darkyprozivot.cz project.
A paper certificate that can save a child’s life can be a valuable gift, VCCP points out in the campaign.
The campaign plays with four wrapped animated Christmas presents, which under a tree are “complaining over a common paper card”. The spot was voiced by Czech actors Jitka Čvančarová, Jan Přeučil, and Eva Hrušková.
Production and postproduction of the spot, including character design, was provided by the Eallin animation studio. The spot was directed by Štěpán Zálešák, the sound post-production was provided by Be.Loud studio and music by Hudebnibanka.cz.
The Christmas campaign has been on the air since 29 November 2018.