Directed by Michal Žabka, Eallin produced this cozy winter spot for Jupí. It is an adorable (and a little dark..) play on the characters Morozko and Marfusha from the classic Russian fairytale “Frosty”.
For the character development, we conceptualised the characters, using the ingredients of the Jupí drinks themselves. Morozko, the old wise sage, features cinnamon and cloves as a part of his attire that represent the comforting nature of the hot Jupí drinks.
The Spot was produced at our Eallin Studios in Prague.